ECOSYSTEM ROLE
Chills differs from other ecosystem because customers’ participate actively within the ecosystem. Customers’ ecosystem contribution consists of giving Chills backend feedback, improve the digital tools and engage in web- or seminars sharing insights and experience.
Many existing companies have expertise complementary to the Chills ecosystem. All companies participating take a role as customer, representative or partner.
Each company adds specific expertise to the ecosystem. Your additional expertise becomes visible and searchable for other members. Type, duration and number of collaborations within the ecosystem is a member decision and does not involve Dynamic Integrations.
Dynamic Integrations participates in the Chills ecosystem as backend provider and ecosystem orchestrator. The orchestrator role has 4 assignments following the guidelines in this
Boston Consulting Group article: “How to design an ecosystem”.
Four orchestrator assignments
Building a team with qualified resources needed for the ecosystem development, brand building and growth.
Managing the Chills portal member access, enabling all ecosystem members to connect directly.
Governance of the ecosystem, focussing on member responsibility and establishing an open member dialogue to review and update the ecosystem rules of engagement.
Investing in marketing & advertisement to increase the number of partners on the delivery side and customers on the receiving end.
We wish to develop this ecosystem in collaboration with all ecosystem members. There will be ample opportunity to share and implement ideas making this our ecosystem.
DYNAMIC INTEGRATIONS CONTRIBUTION
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Get an understanding of the different ecosystem types and the skills required to participate.